New 'Wing Banner' Area Added to PC Home Triple Play
Update · 2026.09.10
Triple Play, the premium product that secures the core placements of the PC webtoon reading experience all at once, now adds a new left and right wing banner area to the Webtoon Home and Daily tab main sections. Wing banner creatives are available for bookings from Monday, August 24.
Sales units remain unchanged and only the creative upload template has been updated, so you can book exactly as before.
Express your brand message more fully on a large canvas that now extends to both edges of the screen.
Expected Impact
| Expanded exposure area | In addition to the existing bar banner and right-side banner, you now secure both sides of the content area, filling the first screen users see with your brand. |
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| Wider clickable area | As the clickable area grows along with the exposure area, we saw a sharp rise in CTR and a drop in cost per click compared with before. |
| Full coverage of the reading journey | Your brand appears repeatedly across the entire reading journey — from Home and Daily tab entry through to the viewer end — building impactful awareness in a short period. |
Product Overview
| Placement | Left and right sides of the top content area on Webtoon Home and the Daily tab |
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| Applicable types | The wing banner is a required common asset across all four types: Basic Image, Image Expandable, Video Expandable, and Video Wide Expandable. |
Schedule
| From Mon, Aug 24 | Booking and creative submission available with the new templates |
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| From Mon, Aug 31 | Previous templates can no longer be used for delivery |
If you have any questions, please reach out via Contact Us.
Thank you.